Converting Coffee into a Cure is Brilliant

joelloving_hpimage

When Joel Loving’s mother passed away this August from Alzheimer’s, he wanted to honor her in a way made a difference. Joel had the idea to donate the hundreds of free coffee drinks he had amassed over the years on his Mudhouse coffee card to the Alzheimer’s Association. We loved the idea so much that we immediately offered to match his gift. On September 24, 2015, Harriet Loving’s birthday, customers who donated $5 to the Alzheimer’s Association at one of our stores, received a free coffee drink. Joel’s compassionate, brilliant idea raised over $2,500 to help people with Alzheimer’s and their caregivers. To support the Alzheimer’s Association go here www.alz.org/cwva/